Campaign Manager - São Paulo, Brasil - TikTok

Descrição

Sao Paulo Regular Operations Job ID: A188230
Responsibilities

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services - over 2.5 billion people interact with ByteDance products, including TikTok.

Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team.

Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

TikTok LIVE team's mission is to work hand-in-hand with creators & influencers, agencies, and partnership organizations to create an environment that brings communities together in real time to create meaningful and interactive connections around the globe.

Responsibilities:

Responsible for the planning, gameplay design, launch and recap of LIVE events and campaigns for LATAM market aiming to support regional creators' growth and monetization capabilities in LIVE scenario.

Deliver the monetization incremental result.

Analyze the behavior and activity data of LIVE users/creators, continuously explore and optimize events/campaigns strategies based on analysis and market research.

With cooperation from cross-functional teams, leverage special initiatives with campaigns/events to motivate managed creators' growth within the platform and achieve the goals together.

Collect and provide insights on how to better motivate creators to stay active and keep improving their live content to the local operations team.

Coordinate with central teams on new product go-to-market launches as well as the coordination for global initiatives. Make the global initiatives localized for the market and ensure positive impact proven by results.
Qualifications

Bachelor degree or above, fluent in both English and Portuguese and familiar with the culture and market of Spanish-speaking countries of Latin America.

Passionate about LIVE and content industry.

Familiar with Social Media content and creator ecosystem:
TikTok/Facebook/Instagram/Twitter, etc.

Logical thinking and solid data analysis ability, able to discover problems from data and find practical solutions to improve key metrics.

Creative, proactive, and eager to learn.
Excellent communication and presentation skills, ability to think and present in a structured way and deliver information effectively.
Experienced with project management skills and can deliver under tight timelines.


Preferred Qualifications:
1+ year's experience in the LIVE industry, experience in the overseas market preferred.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy.

To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.

We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws.

If you need assistance or a reasonable accommodation, please reach out to us at

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