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Georgia Sanches

Georgia Sanches

General Manager and Revenue Director
São Paulo, São Paulo

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Sobre Georgia Sanches:

My name is Georgia Sanches, I'm 35 years old and I have a degree in Communications with an emphasis on Marketing from ESPM in São Paulo. Right now, I'm studying ESG in IBMEC as the field I want to be in the next step of my career. Throughout my 15 years of experience in executive positions, I have developed a passion for challenges and delivering results in companies through brand strategy and strategic partnerships. My journey includes positions as Country Manager at Conduit, an American early stage fintech, where I had the pleasure of leading the marketing and sales teams, in addition to launching the company in Brazil. Before that, I played a crucial role as Director of Business Development and Marketing at LoopiPay, a Brazilian fintech invested by Monashees, in which I was also a founding team, contributing to the company's success since the initial phase.

My professional career also includes important roles in Latin American unicorns, such as Rappi, where I worked as Director of Marketing and Growth, Director of Restaurants and Regional General Manager for the northeast - the region in which I founded Rappi in 2018; and at 99, where I stood out as Operations Manager for the northeast region as well. These experiences have given me a deep understanding of the Latin American market and a proven track record of driving revenue through innovative business development strategies.

Throughout my career, I have consistently demonstrated a commitment to excellence, fostering a collaborative and results-oriented environment. My skills include expertise in B2B business, marketing planning, branding & growth, business development and establishing strategic partnerships. I find it easy to connect with people and great pleasure in leading talents. Both small teams with specialists, and large teams, of up to 120 people as a team as Head of Restaurants, at Rappi.

In 2019, I did Globo media training through Rappi, and also through LoopiPay and Conduit, I was a spokesperson, had contact with the press and participated in international and national conferences as a representative of these companies. I also highlight the award I won in 2023 from the global institution Women in Tech in the web3 category for my efforts in Latin America on this topic.

I am attracted to innovation and after working for three years in early stage companies, I learned about GTM and developed very close partnerships with several people in the Latin American technology market.

Experiência

An extroverted, well connected, fast paced and execution-driven Business Development and Marketing

technology industry professional with 15 years of experience. Led large senior teams and launched

operations of Latin America unicorns since 2018. Specialist in GTM startup leadership.

Educação

I have a degree in Business Communication and I'm coursing my second MBA, the first I've finished in 2013 and was in Business Management. Currently, I'm studying Business ESG.

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