Marcelo Chuquer

My expertise lies in aligning team efforts with corporate goals to drive substantial sales growth and market presence.

With a deep understanding of Go-to-Market, sales, and customer success strategies, I manage full P&L responsibilities and excel in high-level contract negotiations and post-acquisition integrations. 

My strength in cultivating strategic C-Level relationships and leading multicultural teams is particularly evident in successfully implementing SaaS strategies.

I am passionate about driving innovation and growth through data-driven decision-making and fostering cultural alignment. My career is marked by a commitment to team development, internal process optimization, and exceptional networking skills. 

Additionally, my deep knowledge of digital marketing and retail media ecosystems has consistently played a pivotal role in establishing a significant market presence.
 

With a robust history of pioneering growth and strategic leadership across varied high-level roles, including my recent tenure as SVP for Latin America at ShopFully International Group.

At ShopFully, I led operations across seven countries, aligning team efforts with corporate objectives to achieve record-breaking sales performance and integrating major acquisitions such as Tiendeo and the merger with Media Central. My leadership was instrumental in attaining sales increases of up to 160% in key markets, which is a testament to my capability to drive business success on a large scale. These achievements have a significant impact on the company.

As the Commercial Director at Samy Alliance, I took the lead in developing and implementing comprehensive sales and marketing strategies. These strategies, which were designed to adapt to the ever-changing market demands, resulted in a remarkable 330% increase in sales within my first year. These experiences have honed my ability to envision, strategize, and pragmatically execute plans that align with company visions and market demands, instilling confidence in my strategic planning abilities.

My career is a testament to my unwavering passion for nurturing high-caliber, diverse teams and cultivating strategic partnerships. This passion, which I bring to every role, enhances organizational capabilities and competitive positioning. I am adept at navigating the complexities of various market environments, fostering relationships with C-Level executives, and leading through periods of significant change and opportunity. My dedication and commitment to these aspects of my work are unwavering.

Executive Education in Emotional Intelligence | Harvard Business School

Master of Business Management | G4 Educação 

Bachelor of Marketing | Anhembi Morumbi University

Marketing Course | Universidad Europea de Madrid

Marketing and Business Management Course | Sierra College