Marketing & Communications Manager - São Paulo

Apenas para membros registrados São Paulo, Brasil

há 1 dia

Default job background
We are a regional B2B information systems consultancy firm delivering · high -value engagements to our customers in Energy, Industrial Services, · Manufacturing and other industries. We are hiring a marketing professional to · drive qualified pipeline growth, strengthen our marke ...
Descrição do trabalho

We are a regional B2B information systems consultancy firm delivering
high -value engagements to our customers in Energy, Industrial Services,
Manufacturing and other industries. We are hiring a marketing professional to
drive qualified pipeline growth, strengthen our market positioning, and support
long -cycle enterprise sales.<\/span>
<\/p>

This role is closely aligned with leadership and sales. Success is
measured by meetings, opportunities, and revenue influence—not vanity metrics.<\/span>
<\/p>

Core Responsibilities<\/span><\/b>
<\/p>

1. Positioning & Messaging<\/b> <\/span>
<\/p>

  • Define and
    maintain clear positioning around:<\/span>
    <\/li>
  • Core consulting offerings<\/span>
    <\/li>
  • Differentiators (industry expertise, delivery model,
    outcomes)<\/span>
    <\/li>
  • Business impact (cost reduction, risk mitigation,
    scalability)<\/span>
    <\/li><\/ul>
  • Translate
    technical services into business value language<\/span>
    <\/li>
  • Own messaging
    across:<\/span>
    <\/li>
  • Website<\/span>
    <\/li>
  • Sales decks<\/span>
    <\/li>
  • Proposals and case studies<\/span>
    <\/li>
  • Outreach and campaigns<\/span>
    <\/li><\/ul><\/ul>

    2. Content & Thought Leadership<\/b> <\/span>
    <\/p>

  • Manage LinkedIn
    presence (company + leadership)<\/span>
    <\/li>
  • Develop
    high -credibility content such as:<\/span>
    <\/li>
  • Case studies<\/span>
    <\/li>
  • Whitepapers<\/span>
    <\/li>
  • Industry insights<\/span>
    <\/li><\/ul>
  • Support company
    visibility on LinkedIn and in local forums<\/span>
    <\/li>
  • Create periodic
    newsletters with relevant content<\/span>
    <\/li>
  • Ensure content
    supports sales conversations, not just traffic<\/span>
    <\/li><\/ul>

    3. Local Market & Relationship Marketing<\/b> <\/span>
    <\/p>

  • Strengthen
    presence in the local business and technology ecosystem<\/span>
    <\/li>
  • Support:<\/span>
    <\/li>
  • Strategic partnerships (Software companies,
    Consulting Partners, Ex -Employees, Current and Legacy Clients)<\/span>
    <\/li>
  • Local executive events, round tables, and speaking
    opportunities<\/span>
    <\/li><\/ul>
  • Build a
    systematic referral and testimonial engine<\/span>
    <\/li><\/ul>

     4.<\/span><\/b>  Pipeline & Demand Generation<\/b> <\/span>
    <\/p>

  • Build and
    manage marketing programs that generate qualified enterprise leads<\/span>
    <\/li>
  • Support long
    sales cycles through:<\/span>
    <\/li>
  • Account -based marketing (ABM)<\/span>
    <\/li>
  • Targeted outreach to specific companies and roles<\/span>
    <\/li>
  • Nurture campaigns aligned to sales stages<\/span>
    <\/li><\/ul>
  • Coordinate
    closely with sales leadership on:<\/span>
    <\/li>
  • Target accounts<\/span>
    <\/li>
  • Buying committees<\/span>
    <\/li>
  • Deal progression <\/span>
    <\/li><\/ul><\/ul><\/div><\/span>

    Requirements<\/h3>
  • Bachelor's degree in marketing,
    communications, or related field<\/span>
    <\/li>
  • 5+ years of marketing experience
    (IT consulting or technology services preferred)<\/span>
    <\/li>
  • Experience of working closely
    with sales personnel and management<\/span>
    <\/li>
  • Experience supporting complex,
    high -value sales<\/b> ($100k+ deals)<\/span>
    <\/li>
  • Strong English writing and
    messaging skills is paramount<\/span>
    <\/li>
  • Experience writing white papers
    and technical marketing content<\/span>
    <\/li>
  • Comfortable owning projects
    end -to -end<\/span>
    <\/li>
  • Event or field marketing
    experience<\/span>
    <\/li>
  • Proposal or RFP support
    experience<\/span>
    <\/li>
  • Familiarity with the Oil &
    Gas industry (a plus)<\/span>
    <\/li>
  • Ability to work independently<\/span>
    <\/li>
  • Familiarity with:<\/span>
    <\/li>
  • Local SEO / Google Business
    Profile<\/span>
    <\/li>
  • LinkedIn for B2B<\/span>
    <\/li>
  • Email outreach tools<\/span>
    <\/li>
  • Basic CRM system (Zoho preferred,
    but not required)<\/span>
    <\/li><\/ul><\/ul>
    <\/div><\/span>

    Benefits<\/h3>

    We offer the opportunity to build and shape marketing for a high -value
    information systems consulting firm where credibility, strategy, and results
    matter. You will work directly with leadership, support complex enterprise
    deals, and have real ownership over how the firm grows in its local market.<\/span>
    <\/p>
    <\/div><\/span>



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