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    • Marketing Analyst - Distrito Federal - Improvado

    Improvado
    Improvado Distrito Federal

    há 1 semana

    Default job background
    Descrição

    Improvado is an AI-powered, unified platform designed for marketing teams in medium to large-scale enterprises and agencies who are looking to automate complex marketing intelligence and reporting to make decisions with ease.

    The Marketing Analyst will collaborate closely with the Head of Marketing Analytics within the Professional Services sector by executing tasks around documentation, auditing, client communication, and leveraging data tools/analytics in order to drive impactful marketing initiatives.

    Responsibilities:

    • Collaborate directly with the Head of Marketing Analytics to understand client requests around data collection, business intelligence solution design, and marketing analytics analysis & visualization.
    • Utilize analytical skills to assist in campaign planning and initial data analysis.
    • Work with Improvado SaaS tools that drive the ETL processes for our clients.
    • Bridge the gap between marketing requirements and post-campaign analytics communicating directly with data analysts.
    • Analytical mindset with a proactive approach to understanding and questioning campaign requirements.

    Skill Requirements:

    • 1-3 years of experience in Business Intelligence, Data Analysis, and Data Visualization.
    • Strong understanding of Marketing Analytics and Performance Metrics, with proven ability to analyze marketing behavior.
    • Intermediate understanding of marketing channels and their associated terminology/language.
    • Basic to intermediate proficiency in SQL and other query languages, with practical experience in data querying.
    • Advanced or fluent English.

    Preferred Qualifications:

    • Familiarity with SaaS platforms for data extraction, transformation, and loading (ETL) processes.
    • Experience working with Ad Tech platforms and managing digital marketing campaigns is a plus.

    What We Offer:

    • Remote-first environment.
    • Strong product/market fit: marketing data product for US-based enterprises.
    • 27 days of PTO per year.
    • US holidays and additional days off.
    • Extremely fun & open startup environment.
    • Professional development reimbursement.
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