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    Product and Market Intelligence Specialist - Brasília, Brasil - Assurant

    Assurant
    Assurant Brasília, Brasil

    há 3 semanas

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    Descrição

    We are Assurant, a global home and lifestyle solutions company that helps leading brands increase revenue, manage risk and deliver a great customer experience; We are in more than 21 countries and we work with the Financial, Retail, Mobile Telephony and Automotive Sectors; in Mexico we are a Great Place To Work.

    This role promotes the continuous improvement of current products and the launch of new ones; based on market intelligence by looking at consumer trends, competition, the industries where we operate, etc.

    Responsibilities

  • Validates the current offering to find areas for improvement in the benefits and experience we provide to customers, e2e.
  • Through market research, we identify benefits, prices, trends in competition and the industries where we operate.
  • Promoter and responsible for some projects to design and implement products and solutions
  • Collaborates with other areas to development projects in products the portfolio.
  • It is a link between different areas for the implementation of new products.
  • Supports the review of products
  • Supports tin the development of positioning strategies and pricing policies, relying on market research such as mystery shoppers, benchmarks, in-depth interviews, focus groups, etc.

    • Qualifications Required

    · Bachelor's degree in Marketing, Business Administration with a focus on marketing.

    · 3 - 5 years of experience in product development

    · Desirable previous experience in an insurance or Financial services

    · Numerical skills, analysis and preparation of executive presentations

    · Marketing experience desirable: market or product area research

    · Work experience in product management or market research

    · Experience in managing all aspects related to the life cycle of a successful product

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