The revolution in editorial and content production

In early times the content was painted on papyrus and stored in the remotest places where only the lords of the high aristocracy had access, with the advent and improvement of the printing industry over the years it allowed periodicals and books to leave the shelves of the libraries To expand into the gondolas of the stores, supermarkets and newsstands thus making the communication vehicles impressively necessary in the day-to-day of their consumers. In the face of so much change there were significant transformations for both reproduction and content acquisition, a journey without a return.

Today with the advent of the Internet, information has gained momentum in both production and speed of access, news is being fired in all parts of the world in real time, bringing the distant neighbor to its side, opening doors that were previously inaccessible, breaking down borders A smartphone, a tablet or a computer connected, and you'll be in the new world, a world that has knocked down previously marked and private borders. With so much information and so fast access, libraries have become virtual servers and books have turned files into named folders on the desktop to make everything simple and easy to find.

Preferences have always existed and will exist, and those who prefer to go to the store to touch the cover, admire the illustrations, flip through each page and feel the fullness of the book to indicate to the friend, will continue to do so. But it is remarkable and indisputable to realize the size of the revolutionary power that came with the advent of the internet that culminated in a 'new publishing market', opening new possibilities, new audiences both in production, publication and audience.