Professional Development Manager - Serra, Brasil - Alcon

Alcon

Empresa verificada

Serra, Brasil

há 1 semana

Postado por:

Ana Silva

beBee Recruiter

Descrição

The Professional Development Manager will:

Work collaborately with the Clinical Marketing & Education Manager and the wider Marketing team to identify opportunities for portfolios and key customer segments:
Assist in design and implementation of professional education aligned to specific Advanced technology and key customer segments
Follow adult learning principles and medical education best practice
Facilitate education delivery and access by leveraging various channels and formats, included but not limited to: field visits, didactic programs face to face and virtual, facultyled, on demand and distance learning
Work collaboratively with the Sales Team to identify opportunities within a defined territory
Work collaborately with the Alcon Vision Care Franchise to leverage access to the Optometry segment and provide optimum customer experience as OneAlcon
Manage endto end event process for 3rd party and Alcon led events, including approvals, logistics, liaison with agencies, communication, faculty management and postevent reporting and followup as appropriate
Develop and finalise educational assets and practice development tools for ophthalmologists, clinical and practice support staff and optometrists as appropriate
Work with Ophthalmic clinic management and practice staff
On patient identification and retention, to develop appropriate in practice tools and patient education resources
To build awareness of current barriers to cataract surgery referral
Engage with target referrer optometrists via education and inpractice coaching to to improve patient outcomes and referral pathway optimisation
In conjunction with the Clinical Marketing & Education Manager, develop KOL engagement plans specific to Advanced Technologies
Participate and contribute in special projects as directed by the Clinical Marketing & Education Manager

Minimum:

Minimum 5 years' experience in the optometric and/or ophthalmic industries, ideally both
Solid understanding of the referral pathway for cataract surgery
Practice management and business development experience in optometry and/or ophthalmology