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    Social Media Manager(Three-month contract) - Sao Paulo, Brasil - Transsion

    Transsion
    Transsion Sao Paulo, Brasil

    há 1 semana

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    Descrição

    The Social Media Manager will be responsible for managing the community projects on Instagram and TikTok. This role involves leading the strategy, implementation, follow-up, reporting, and continuous improvement action plan, aligned with key performance indicators (KPIs) provided by HQ and the local creative hub and marketing management level.

    Key Responsibilities:

    • Develop and execute social media strategies to engage the community on Instagram and TikTok.
    • Lead the creation of compelling content, including posts, stories, and videos, to drive community engagement and brand awareness.
    • Monitor social media channels, respond to comments and messages, and foster positive interactions within the community.
    • Collaborate with the creative hub and marketing management to align social media activities with overall marketing objectives and brand guidelines.
    • Analyze social media performance metrics, generate reports, and provide insights to optimize strategies and achieve KPIs.
    • Stay updated on industry trends, platform updates, and best practices in social media marketing to ensure continuous improvement.
    • Manage influencer marketing (KOLs) relationships and partnerships to amplify brand reach and engagement within the community.
    • Stay abreast of emerging social media platforms and opportunities for expansion.
    • Lead community initiatives, events, and campaigns both online and offline to foster deeper connections and loyalty among community members.
    • Continuously monitor and evaluate competitor activities and industry trends to identify new opportunities and areas for improvement.

    Requirements:

    • Bachelor's degree in Marketing, Communications, or related field.
    • Proven experience (+4 years) in social media management, preferably in a community-focused role.
    • Demonstrated success in developing and implementing social media strategies to drive engagement and brand growth.
    • Experience with social media analytics tools and platforms to track performance and optimize strategies.

    Skills:

    • Strong understanding of Instagram and TikTok platforms, trends, and best practices.
    • Excellent written and verbal communication skills.
    • Creative thinking and problem-solving abilities.
    • Ability to work collaboratively in a fast-paced environment.
    • Proficiency in content creation and multimedia editing tools is a plus.

    Temporary contract of 3 months for project development, according to results HQ and local mkt team will decide to keep or not this position for more time.

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