- Strategy Development and Execution: Creating and implementing a comprehensive marketing strategy that aligns with the company's business objectives, utilizing a combination of traditional and digital tactics.
- Collaborate closely with the Marketing HQ team in Paris to understand global marketing initiatives and effectively deploy them at the local level, ensuring alignment with regional goals and market dynamics
- Create and implement a GTM by the company's focus industry, with sales plays for each focus segment (for example: Health, Agro, Manufacturing, CPG, Insurance, among others).
- Generation and Conversion: Develop effective lead generation programs to increase the potential customer base and ensure solid conversion by continuously monitoring and optimizing the performance of campaigns.
- Management: Protecting and promoting brand identity by ensuring consistency across all customer touchpoints and developing initiatives to strengthen brand perception in the market.
- Marketing: Overseeing the company's digital presence, including website, social media, email marketing, SEO/SEM, content marketing, and other online initiatives, ensuring an integrated and coherent approach.
- Leadership: Guide, train, and develop a talented marketing team, encouraging collaboration, innovation, and execution excellence.
- and Reporting: Monitor the performance of marketing initiatives through data analysis and relevant metrics, generating regular reports to assess ROI and inform future strategic decisions.
- Partnerships: Collaborate with other teams within the company, especially the sales area and technical project team (delivery), to ensure an integrated approach to business growth.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field
- 5 years' experience in marketing and communications, preferably in consultancy or technology
- track record of successful marketing strategies
- understanding of digital marketing tactics
- written and verbal communication skills
- in managing PR initiatives
- analytical and creative thinking skills
- Excellent verbal and written communication skills in Portuguese and English (mandatory). Spanish will be a plus.
- 99% agree that management trusts them to excel without micromanagement
- 96% believe they can take necessary time off, emphasizing trust in their judgment
- 94% affirm ample responsibility and opportunities for growth, indicating a commitment to employee advancement
- Keyrus US offers extensive career development opportunities, with tri-annual performance reviews and promotions throughout the year
- 97% appreciate the absence of politicking and backstabbing, fostering collaboration
- 96% feel treated as full members regardless of position, reflecting an inclusive environment
- 97% value camaraderie and collaboration, citing coworkers as a primary reason for job satisfaction
- Our workplace fosters creativity, curiosity, and continuous learning, ensuring relevance in the dynamic data consultancy field
- Comments highlight an innovative environment conducive to staying ahead of industry trends
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Marketing Manager - São Paulo, SP, Brasil - Keyrus
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Descrição
Why Keyrus Rocks?
At Keyrus, we're a powerhouse of innovation, driven by our passion for our people, data, and clients. We're on a mission to revolutionize the role of data in life, society, and our future. If you share our enthusiasm for these transformative endeavors, then you're in the right place.
Because we are passionate about our people, innovation and about our clients. At Keyrus we offer people careers, not just jobs, and to make that successful we need a shared passion. Our goal is to make data matter, in life, in society and in our future. Are you passionate about the same things as we are? Then join our team of Rockstars
Global DNA
As a global consultancy, we design and develop AI, data and digital solutions, we accelerate the business transformation of our customers optimizing digital strategy and customer experience. Keyrus Group is a global trusted leader in Data Intelligence, with offices in 27 countries. And now you can be part of this great company: join our Americas team in São Paulo and be part of our fast expanding
Why You Matter?
Responsibilities:
Qualifications That Matter
We are a Certified Great Place to Work
Employee Empowerment And Trust
Career Growth & Development
Inclusive Workplace Culture
Positive Work Relationships
Innovation And Creativity
Let ́s make part of this?