- Coordinate the dealer's Co-op program, which supports dealers with marketing funds to subsidize initiatives according to the company policy, being responsible for the full process execution.
- Support dealers with their regional marketing plan and initiatives, ensuring the best alignment and the correct application of the BRP brands in those regional activities.
- Plan and coordinate the digital service program tailored for dealers, which includes website, social media management and paid digital campaign. Work collaboratively with external suppliers to ensure effective execution.
- Develop marketing tools and trainings for the dealers, looking for elevating the dealer's marketing capabilities while improving customer experience and leveraging retail.
- Map and execute Dealer Marketing projects, designed to stimulate retail sales, which can include campaigns, tradeshows, demo events, CRM.
- Keep direct, constant, and strong communication with dealers' owners, sales and marketing team and staff, to make all the required initiatives happen.
- Lead the dealer communications efforts, ensuring the process runs smoothly and the dealers receives relevant information from BRP on a timely manner.
- Graduated in marketing, administration or related areas, with minimum 5 years of professional experience.
- Fluent or Advanced English (written and spoken).
- Advanced abilities with MS Powerpoint and Excel.
- Excellent interpersonal communication and collaborative spirit.
- Ability to work in a fast-paced and dynamic environment.
- Project management skills a strong asset.
- Experience in Dealer/Retail Marketing is a plus.
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Dealer Marketing Specialist - Campinas, Brasil - BRP
Descrição
We are looking for a Dealer Marketing Coordinator who will report to the Latam Marketing Manager, and who'll be tasked with coordinating the marketing projects and initiatives focused on the dealer network in Brazil. As part of your role, you'll be significantly contributing to the organization's growth. You'll be at the forefront of planning and executing projects that are part of the local strategy, supporting the dealers with marketing tools, materials, Co-op programs, marketing training, and digital marketing services.
YOU'LL HAVE THE OPPORTUNITY TO:
YOU'LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS, EXPERIENCE AND COMPETENCIES:
Required:
Preferred:
Do you have other qualifications? Tell us what is unique about you that is a great addition to the team.
THE ROAD SHOULD BELONG TO EVERYONE.
We still live in a world where many feel the road is for other people. We believe we can make a difference. Moving people goes beyond making innovative products.
We strive to nurture our people's aspirations, to exceed our riders' expectations and stand in solidarity with all the communities that ride with us.
Building a more inclusive BRP with no barriers for those who seek to ride starts from within, and we need everyone's commitment, drive and dedication to make it a reality.
WELCOME TO BRP
We're a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 23,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it's not about the destination; It's about the journey.
This position is based in Campinas, Brazil and is eligible to the BRP Employee Referral Program.
You will have the opportunity to work in hybrid mode, 2 to 3 days in the office.
Resumes in English will be preferred.
Usuários da profissão Dealer Marketing Specialist em Campinas
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Naico Pontes
Sales Manager and Growth Marketer